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I am pleased to be asked to assist the National Association of Corporate Directors in a social media pod at their annual Board Leadership Conference, October 11-13, to expose directors in a more in-depth and hands on way to social media (forthcoming).

I am asssiting the NACD by gathering potential readings for issue identification, etc., from my library and online, and specifically seeing things from a governance and board perspective.

Here is a listing:

July 21, 2013, updated July 29, 2013

Richard Leblanc

Associate Professor, Law, Governance & Ethics, York University

Prof Dr Richard W Leblanc

York University

4700 Keele Street

Toronto, CANADA M6S 1P3


Dr. Leblanc prepared this list of readings and potential issues/trends below, on IT related topics

Board’s role in Social Media “listening”

Lead or be left behind: A chairman’s perspective on social media

What Do Corporate Directors and Senior Managers Know about Social Media?

50 Top Tools for Social Media Monitoring, Analytics, and Management

Social Media and the Board: Why #Hashtags Matter to Directors

Seven Steps for Board Success in the Facebook Age

Cameras May Open Up the Board Room to Hackers

Nonprofit Boards and the iPad: a Good Fit?

Potential Issues/Trends

  • Lack of direct digital media management experience for some/many directors, even incumbent CEOs / SMT (senior management team);
  • Psychological / comfort issues as well, but this is changing as boards are going paperless (tablets, portals, etc.) and there is pressure on laggarts;
  • Concerns with Reg FD and equal treatment of investors: directors more comfortable listening;
  • Directors are listening and reading, and this should not be misunderstood for lack of appreciation or passivity: there is high awareness among good boards and directors, which usage statistics above may not reflect;


Social Media and Reputational Risk

Reputation Risk: A Corporate Governance Perspective

Director: Reputations at Risk

Ten Keys to Manage Reputation Risk,%20Issue%202,%20Volume%20V%20--%20Ten%20Keys%20to%20Managing%20Reputation%20Risk.pdf

Virtual world, real risks: When social media becomes a liability

Reputational Risks & The Role Of Social Media

Social Media Said to Present Significant Reputational Risks

Three Steps Towards Managing Reputational Risk

The Board, Social Media and Liabilities

Reputation risk management on the rise

Social media reputation damage high on risk managers’ list of concerns

The Risks of Social Media: Self-Inflicted Reputation Damage

Potential Issues/Trends

  • Speed, inter-connectedness and unpredictability of transmission;
  • Personal vs executive vs corporate reputations now merging;
  • Design and implementation of internal controls, balanced with communication and opportunity;
  • SM was junior position at outset, but now best practice is senior management oversight or member ownership;
  • Crisis planning involves digital stress testing and response plans in advance; mock runs also;
  • Reputation online background checks for directors, management, employees now; good firms will do regular reviews of current members;
  • Online analytics part of information flow to good SMTs and boards;


Integrating Social Media into overall strategy/questions the board should be asking management

Why boards need to adopt social media

What Directors Think About Social Media

Boards remain uneasy about social media, says women’s directors group

Directors and IT: What works best?™

Social Media – questions for directors to ask

20 Questions Directors Should Ask about Information Technology Security

SOCIAL MEDIA: What Boards Need to Know

Elevating technology on the boardroom agenda

10 Questions You Should Ask Your Social Media Expert, Guru or Wizard

52 Questions To Ask When Hiring A Social Media Company

The Key to Social Media Success Within Organizations

The Board’s Responsibility for Information Technology Governance


Privacy and Boards of Directors:; What You Don’t Know Can Hurt You

Execs Not Using Social Media At Board Level Strategy

Social Media — The New Business Reality for Board Directors

Too Many Top Executives Aren't Taking Social Media Seriously

Why 1700 CEOs Are Wrong about Social Media

How Kodak Squandered Every Single Digital Opportunity It Had

Potential Issues/Trends

  • SM seen in the main as a risk (: defensive, liability), versus being seen opportunistically and strategically;
  • CIOs/CTOs may lack broad P&L experience for board membership; this may not change;
  • Technology / reputation risk may need board committee oversight, depending on sector and opportunity/threat;
  • SM advocates may have self interest (e.g., vendors, service providers): assurance and analytics are immature but evolving;


Big Data/ Analytics

Big data: The next frontier for innovation, competition, and productivity

Big data

Guide to big data analytics tools, trends and best practices

Experts share perspectives and identify best practices for big data analytics projects in this Essential Guide.

Severe Consequences Face Big Data Analytics Without Governance, Experts Say


New research suggests using big data, particularly social media data, can lead to a biased representation of the data based on societal factors.

Potential Issues/Trends

  • Big Data is somewhat tangential to my area of expertise, so I will not comment; however; big data / analytics are an important area, with significant capacity and opportunity, and it is correct for this item to be on this list;


Social Media & CRM

Three Out of Four Social Networkers are Logging in on Company Time, Ethics Resource Center Reports

How the Voice of the People Is Driving Corporate Social Responsibility

Social Media in Corporate Social Responsibility (CSR)

Tying Together Social Media and Corporate Social Responsibility

Mashable: Corporate Social Responsibility

Why Social Media Is Vital to Corporate Social Responsibility

A Guide To Social Media For CSR Professionals

Telus Corporate Social Responsibility Report 2012

Tying Together Social Media and Corporate Social Responsibility

Potential Issues/Trends

  • Digital media is the new stakeholder communication platform;
  • CSR lacks rigor of reporting that US GAPP / IFRS have; this is changing, but regulators are waiting for maturity; GRI has made good efforts, as have others (e.g., integrated reporting);
  • CSR (including Climate change/environmental) may lag because of austerity and jobs concerns since 2008;
  • Exemplary companies (see above) are communicating CSR through social media, communicating directly with stakeholders;
  • Opportunity to affect messaging and communication: needs to be genuine and two way; listening and acting; stakeholder groups are sophisticated, even activist;


Trends/Emerging Topics

What Do Corporate Directors and Senior Managers Know about Social Media?

Use of board portals and social media

2012 CEO, social media & leadership survey

Taming Information Technology Risk:

A New Framework for Boards of Directors

IBM CEO Predicts Three Ways Technology Will Transform The Future Of Business

The Next Digital Paradigm

Make Social Media an Organizational Asset – Right Now!


Ten Technology Trends that Will Change the World in the Next Ten Years

Technology, Strategy and Shareholder Engagement Driving Corporate Governance

Potential Issues/Trends

  • Rapid change and transformation occurring: a few have said ‘revolution’, e.g., cloud, meta data, digital payment, social platforms, ease of use, direct contact with users;
  • Intermediaries in any value chain may need to transform because of technology;
  • Board should be in position to predict, press and stretch management if / when SMT is off-course or in denial;
  • Some industries/sectors will need to transform or die / be replaced: opportunities here; we are seeing transformation and complacent vs strong boards;
  • Boards should not be in denial if SMT (day to day) may be, and see up and out (what is coming) to fullest extent possible;



Cyber Risk Management – A Board Level Responsibility:

10 Steps to Cyber Security – Executive Companion:

Cyber risk, Guidance note

Cyber security: Considerations for the audit committee$FILE/Cybersecurity_considerations_for_the_audit_committee_GA0001.pdf

Cyber Security and the UK's Critical National Infrastructure

Cost of cyber attacks triples in a year

Cyber threats and security breaches forcing companies to re-evaluate risk management

The Art of Cyber War

U.S. Outgunned in Hacker War

Cybersecurity and Internet Governance

Time to get real over cyber security

Cyber crime is now a booming industry

Potential Issues/Trends

  • Rogue players beyond domestic enforcement, sanctions (e.g., Al Qaeda, China, Russia, Ukraine, other);
  • Lack of full understanding of precise vulnerabilities by some/many directors;
  • Under-reporting by companies who have been hacked, and industry specific (e.g., defense, utilities, banking);
  • Government action increasing (e.g., NSA): privacy concerns;
  • Literature is still very general (some exceptions, e.g., NACD above (The Art of Cyber War), others), suggesting lack of knowledge, immaturity;
  • Multi/bi-lateral agreement to enforce within rogue states needed;
  • Good industry-specific boards will do (have done) thorough cyber review and strengthen defective controls, with expert input;
  • Some boards have IT as a desired board competency, and IT as material business risk;


BYOD- Security

Good Governance Guide: Issues to consider in the use of tablets for accessing board papers

10 steps for writing a secure BYOD policy

For BYOD Best Practices, Secure Data, Not Devices

Security Think Tank: BYOD – key tenets and best practices

Bring Your Own Devices Best Practices Guide - Dell

Learn BYOD policy best practices from templates

Best practices to make BYOD simple and secure

A guide to selecting technologies and developing policies for BYOD

Dell Outlines The Death Of The PC

Potential Issues/Trends

  • Usage may have overtaken internal controls and policies in some companies;
  • Demographic and talent issues (e.g. education sector, younger students may: bring only a smartphone to class; not have used pen and paper);
  • Theft, loss: purging of data, passwords, signatures, controls to mitigate: policies all progressing, at differential speed;
  • Better policies available (see above); Whitehouse example:
  • Devices may be opportunities, e.g., over 100K online course registrants in Harvard-MIT course: devices may be (or already are) the main channel of communication to customers, other stakeholders;


Executive Security

Corporate Theft? Build a barrier with access governance

Global Status Report
on the
Governance of Enterprise It (GEIt)—2011

Cobit: An information security survival kit

Potential Issues/Trends

  • See cyber;
  • There should be rigorous controls, and third party validation if possible, e.g., separation of duties, prevention of management over-ride, treatment of passwords, restricted digital areas, separation of development and approval, record retention, etc.;
  • Assume IT and executive management self interest: control environment and board oversight/reporting important to deter fraud schemes, internal cyber;


Social Media & Investor Relations

A Virtual Annual Meeting Approach

Call to move huge annual reports online

Twitter Speaks, Markets Listen and Fears Rise

Dress rehearsal for disaster shows why Twitter has no place on Wall Street

SEC Says Social Media OK for Company Announcements if Investors Are Alerted

New SEC Guidance on Social Media Levels Playing Field for Investors

How to Use Social Media for Regulation FD Compliance

SEC Blesses Social Media Disclosures

The Push and Pull of Social Media for Investor Relations

The Greatest Social Media for Investor Relations Panel Ever*

Social Media’s Place in Investor Relations

Social Media for Investor Relations

Survey finds social media gap between investors, companies

Crisis investor relations in the age of social media

SEC’s social media guidance has devil in details

Social Media Strategy for Investor Relations

Potential Issues/Trends

  • SEC permits investor contact using SM: significant;
  • Accuracy and fair disclosure concerns by companies and investors;
  • Regulators are reviewing proxy plumbing (shareholders) and will inevitably address SM, perhaps even (eventually) digital investor voting, fora, collaboration, communication using digital platform [think of a LI or FB group within a company investor section of a website];
  • Investor relations will use (are using) SM, including digital communication, hybrid annual meetings, Q and A, outreach, etc.: this will mature and eventually be regulated to provide structure, expectations;
  • Paper, in person meetings, email, even voting may/will be replaced with digital (text, visual, audio – multi media): the changes are starting;



Director skills

Recruiting the Digital Director

Wanted: More Directors With Digital Savvy

CIOs Say Corporate Directors Are Clueless About IT

Risk and IT intersection

Observations on Developments in Risk Appetite Frameworks and IT Infrastructure

Recruiting a Nonprofit Digital Board Director: Limitations & Alternatives

Nonprofit Board Responsibility Social Media – What Needs To Be Done? Revised & Updated


Management suite:

Digital diaspora in the enterprise: Arrival of the CDO and CCO

CIOs Can Strengthen Your Board of Directors

KPMG brochure:

Risk management in an evolving world

Making the case for social media governance

Updated on July 29th, 2013.